Best Practices

Back to the basics: storytelling!

Back to the basics: storytelling! Here at Brilliant Ink, we believe deeply in the power of storytelling.

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Transparency in LGBT Communications

Now is a critical time to communicate with – and show your support to – your LGBT employees. Here are 4 ways internal communications can show up year-round.

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Self-Awareness: Here's Looking at You

Diversity, transparency and fiduciary responsibility all come to mind, but one element that’s particularly interesting is self-awareness. Over and over, self-awareness comes up as the most important skill for leaders.

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I deleted "just" from everything I wrote. Here's what happened.

We all have a word that manages to creep into nearly every Slack message or email. Mine is “just.

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4 Tips for Your Careers Site... On a Budget

Refreshing your Careers site but don’t have the budget for all the bells and whistles? Here are 4 basic yet effective principles to keep in mind to catch the right eyes and talent.

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What the heck is an EVP?

We’ve been hearing a LOT about EVPs lately - larger, more established companies want to refresh and target their EVPs, while smaller, fast-growing companies want to establish and define them. As the job market continues to heat up, companies are recognizing the need to fight for candidates’ attention and differentiate themselves from the competition.

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Internal Communications Best Practices - Summer 2016

Last week, I attended ALI’s 2016 Strategic Internal Communications conference in Boston. It gave me the chance to connect with some really smart folks in our business, and gain insights into key trends and the latest internal communications best practices that shape the work we do every day.

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7 Tools You Need to Create Amazing Headlines

This is an update to a post originally published on the Brilliant Ink blog in September 2011 by Liz Kelly.  What makes you jump to click, or tap for you mobile and tablet lovers, on a link to a story?

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Will your company take a stand?

The response to recently passed legislation in North Carolina - widely viewed as the most sweeping anti-LGBT law in the country - has been loud and widespread. Musicians have cancelled concerts, organizations have pulled conferences and other events, and increasingly, companies are expressing their disapproval.

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