GPTW: Learning from the best of the best
May 31, 2017
Last week, I attended the Great Place to Work Conference in Chicago. This enormous and well-attended conference is hosted annually by the Great Place to Work (GPTW), which developed and publishes the 100 Best Companies to Work For list in Fortune magazine, among many other top workplace awards. 2017 marks the 20th anniversary of the Fortune 100 Best List, and GPTW is using the milestone as an opportunity to reflect on what it truly means to be a great workplace. This reflection has helped GPTW to recognize that companies that land on the Fortune list are great places to work for MOST employees, but not necessarily for ALL. That’s why GPTW set out on a new mission to “make the world a better place by helping organizations be a great place to work for ALL.” Now, that’s a mission I can get behind! For those of you who didn’t make it to the conference, here are some key lessons learned from the best of the best workplaces:
- Culture starts at the top.
- Sometimes the most valuable “perk” of all is simply saying, “Thanks.”
- Attracting top talent is harder than ever.
- Does the EVP reflect our core DNA as envisioned by our founders?
- Does the EVP authentically represent who we are today?
- Does the EVP represent who we aspire to be tomorrow?
- Is the EVP unique to us vs. our competitors?
- Is the EVP simple to remember and align on?
- Honesty and transparency matter most of all.