Best Practices

Collaborating Co-workers

The Brilliant Ink team has been fully remote for awhile, and we’ve had to work harder than ever to make sure we’re working together to bring our clients the best of our combined experience.

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Getting in focus

There are a lot of things I love about the work I do – communicating with employees can be enormously rewarding, creative and fun. Hands down, my favorite part about my job is the opportunity to get out and talk with employees through focus groups.

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Proofread Like a Pro

OK, we’re word nerd perfectionists at Brilliant Ink and we want our clients to see our very best work every time. Proofreading is a vital step for us and done well it can make the difference between sparkling, accurate prose and…well, the kind of Internet spelling and grammar horrors that give us the chills.

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The value and impact of infographics

Infographics are EVERYWHERE. You know - those little graphic visual representations of complex data or information.

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Help Your People Stress Less

The financial rollercoaster our economy is on is not the fun kind. On the contrary, pretty much everyone is freaked out by it, and likely feeling a lot of stress.

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Raising the bar – the power and value of benchmarking

My first college internship was with a Houston-based company that specialized in corporate benchmarking studies. I was immediately intrigued by the notion that companies would be willing to share the secrets of their success to help others – often direct competitors – learn and model themselves accordingly.

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Get on board!

Next week, Brilliant Ink will welcome a new addition to our small but mighty team. Kate Brinkerhoff has come all the way from New York City to be a part of the San Francisco office, and we couldn’t be more excited!

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Managing for Strengths

Think back to the last performance review you received. How did the conversation go?

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Let's Get Viral

Have you seen the latest viral marketing campaigns making their rounds on the internet?Buzz is high about denim icon and blue jeans inventor Levi Strauss & Co.

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